My wife Carol and I arrived at Torrey Pines Golf Resort in La Jolla, CA on January 12, 2014 to begin what would be the most amazing business experience of my career as a luxury home builder: High Performance Forum by New York Times best–selling author and publisher of SUCCESS Magazine, Darren Hardy. No cell phones or electronic devices for the entire time, and yes, laser focus was a prerequisite. I was in the room with 24 amazing people whom many operate on the national stage.
We studied best practices of Starbucks, Apple, Google, Steve Jobs, Warren Buffet, and many more. After completing the over 200-page notebook full of notes and documentations, my brain was fried and my feet were off the ground. This was an interactive forum where everyone had additive comments and high value to offer. The information received will allow Team DSC® the framework to continue raising the standard of excellence we’ve achieved for the last 36 years. As a company, we will continue to build on our values and take better care of our clients and partners.
The group represented companies and industries ranging from Desert Star Construction to Beach Body (I was able to share my pain about the Insanity Workout), biomedical, software, personal coaching organizations, insurance, two best-selling authors, and more. All were amazed at how DSC accomplished three net-zero homes and 16 LEED Certified projects ranging from Silver up to our two Platinum. It was a true honor to be accepted by such a high caliber group of esteemed industry leaders.
One caution Darren gave to everyone was to list every idea and then distill down to your top three. I can tell you with all honesty, it was no small task distilling 165 items down to three, so I cheated and threw in one more for good measure. Don’t tell Darren.
- Continue delivering the highest quality homes.
- Edit and simplify everything we do.
- Develop the team – organizational health must remain a priority.
- WOW our clients and industry partners. We must be remarkable in all we do because remarkable is in the eyes of the client.